Sony BRAVIA BZ53L 98 inch 4K HDR Professional Display Launched in India Price Rs 20 Lakh Specifications Features

Sony has launched a 98-inch professional BRAVIA display in India. The new display comes with the BZ53L model number and is specifically designed for corporate, educational, and retail settings. Sony’s new 98-inch BZ53L display is a deep black non-glare display that comes with a 4K 120Hz panel. The company has incorporated XR TRILUMINOS Pro technology for accurate colours. The display supports a peak brightness level of 780 nits. Sony has made the BRAVIA BZ53L from recycled plastic and packaging.

The Sony BRAVIA BZ53L Professional Display is priced in India at Rs 20,00,000 (inclusive of taxes) and will be available for purchase starting July 15 via Sony authorised retailers in India.

Sony has informed through a press release that the BRAVIA BZ53L comes equipped with Sony’s Deep Black non-glare coating, which ensures to maintain deep black color, high contrast and accurate image quality. Claim It also claims to fix concerns related to digital signage in high ambient light or direct lighting conditions with minimal brightness and low reflection.

The BZ53L features a 4K 120Hz panel for smooth motion presentation, XR TRILUMINOS Pro for a wider range of colours, 780 nits level for high brightness and Full Array Local Dimming (FALD) backlight for better image quality. It supports 24/7 operation and Pro mode for optimised settings.

This model supports portrait and tilt configurations. It comes with multiple handles for transportation and offers easy installation with the option of multiple terminals. It supports Apple AirPlay2, Google Chromecast and Google Meet. Software API functions allow users to connect their devices and can be accessed by installing the BRAVIA Signage Free (BSF) app on a USB flash drive.

The BZ53L uses recycled plastic materials and packaging and comes equipped with a power-saving mode to reduce power consumption when not in use.

Arvind Patel, hailing from Ahmedabad, is an avid gamer who turned his hobby into a career. With a background in marketing, Arvind initially worked with gaming companies along with top new agencies to promote their products. His articles now focus on market trends, game marketing strategies, news, and the business side of the gaming industry.