YouTube Increases Prices of its Premium Subscription in Many Countries

Video streaming service YouTube has increased the price of its premium subscription in many countries. This subscription does not have advertisements. YouTube has increased its price in Italy, Netherlands, Saudi Arabia and many other countries. In some countries of Europe, the price of its ‘single’ plan has been increased by about two euros. Apart from this, the ‘family’ plan has also become expensive.

owned by google YouTube Recently, the price of this subscription has been increased in India as well. Many users on Reddit have reported that they have been informed about the premium subscription becoming expensive in the email sent by YouTube. In Ireland, Belgium, Italy and the Netherlands, the price of the single plan has been increased from 11.99 Euros to 13.99 Euros. Along with this, the price of the family plan has increased by almost 40 percent from 17.99 Euros to 25.99 Euros. This subscription has also been made expensive in Denmark, Indonesia, Malaysia, Norway, Sweden, Saudi Arabia and the United Arab Emirates.

YouTube says that the reason for this is to improve this premium service and help artists and creators. Last month, YouTube increased the rates of individual, family and student subscription plans in India. In this service, users get features like ad-free video streaming, the facility to watch videos or listen to music in the background and picture-in-picture (PiP) mode.

It is not known whether existing subscribers of YouTube Premium will get a grace period to pay the new rates. The rate of its individual plan for a single user has been increased from Rs 129 per month to Rs 149 per month. Users with a family plan will have to pay Rs 299 per month. Up to five users can access this service in this plan. Earlier its price was Rs 189. Its student plan has been increased from Rs 79 per month to Rs 89. The rates of its prepaid plans have also been increased. A one-month trial is available for its new users. Last year, the central government had warned social media platforms including YouTube about deepfakes.